I get all kinds of emails about how you all hate hearing about new iPod crap. Trust me, I feel the same way. But there's just something about that slab of white plastic that makes people a little dizzy and encourages them to hire an edgy designer to fab a little something for the kids. Well, here's the iSphere. Let's put on our secret mind-reading helmet and send out thought rays to the OEM team in Asia...
Hmmm... they sent me a new product. What is it? It's an iPod dock with speakers. Anything else special about it? It's round. That's it? Oh, there's a blue light on it. I think we can sell this.
There you have it. The entire marketing plan for the iSphere. But you have to admit that a lot of the iPod junk looks pretty cool.