Lexon is a European design company who has invented a new way to tell time, according to their e-mail. This watch—rather than having silly hands or digital numbers—uses simple blocks to designate the time. So in this pictured watch it is 12:59. Just count the blocks and you will get it.
Design-wise, this watch looks pretty nice. Even if the method of time display is a little doofy, it is still an interesting accessory and a good conversation piece. The E8 watch is available with a grey, orange or green display for $137.
Product Page [Lexon]