Large corporations can be so greedy. Even though you spend hundreds of dollars on a new gadget to call your very own, they want their name on it!
Instructables posted a tutorial on scraping logos off electronic devices using sugar. You cover the logo with scotch tape and rub the hell out of it with a sugar cube. The results seem perfect, erasing the logo completely while the faux silver finish stays intact. If anyone is unsure about their sugar scraping skills, the tutorial has a video (but it doesn't look much different than it sounds). Now to pull out the old label maker...
Update: I guess you don't cover the logo, but in one picture it looked like he taped over everything.