Remember that stunt last week where the Zunemobile blasted Timberlake at 3am in NY? Well, Cesar from Zune Insider drew the short straw and had to bring the Sorry Back.
On behalf of the Zune team at Microsoft, I'd like to issue an apology to the residents of Ludlow Street (between Stanton and Houston) for the loud noise at 3:00 AM last Sunday (24 Feb). For what it's worth, this was not a planned or Zune-sanctioned PR event, a stunt, or any intentional marketing activity. And we've taken steps to make sure this won't happen again. To those folks woken up by the sounds of the vehicle, we apologize.
Apology accepted (I don't live in NY).
Sorry, New York [Zune Insider]
Image that doesn't really make sense stolen from Wonkette.