NBC Universal is teaming up with MobiTV to bring its TV shows to the small(er) screen: Full-length episodes of "Heroes," "The Office," "Monk," and "Battlestar Galactica" will be available over the air on demand for $1.99 (awesome) but currently only for "a 24-hour viewing period" (not awesome).

Also part of the announced deal are several free, ad-supported on-demand shows, such as "Friday Night Lights," along with content from Bravo, SCI FI, USA, Telemundo and mun2 on five new ad-supported channels available to MobiTV subscribers. But who cares about that when you can get this kind of awesomeness?

While over-the-air on demand has great potential, the 24-hour rental period is a deal-killer, unfortunately. $1.99 makes a great impulse buy if you're stuck on a train or in a doctor's office and missed Sylar impaling ******** on the ceiling the night before, but not if the content magically disappears a day later, especially when you can buy it from iTunes for your iPod to keep for the same price. Or for no price from BitTorrent. – Matt Buchanan

Press Release [MobiTV]

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