Here are those Apple iPhone ads, seen on 60 minutes just now. They all confirm the iPhone's June 29th release date and they all show lots of gorgeous video of the iPhone in use. This video is called "Never Been an iPod," and talks about all the new things you can do on the iPhone, like coverflow, widescreen movies, and of course, make calls.
The other two videos are great. One is a better quality version of the "Calamari" video, showing movie playback and Google maps search and call functionality. The other is called "How To," and it shows a lot of iPhone use, and how simple it is to work.
Apple has full -es, including HD versions, over at the site. They're recommended watching for any iPhone freak.
New iPhone Ads [Apple, thanks Damien]