• By Adam Frucci
    Aug 2, 2007 4:10 PM 4,433
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    #cellphones

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    Westin Ad Doles Out Free Ringtones via Bluetooth

    Advertisers are getting hip to new technologies, with a new Westin ad in Grand Central in NYC offering commuters a free ringtone via Bluetooth. We sent enterprising videoman Nick McGlynn to Midtown to check it out in person. Similar ads have popped up recently, such as a Target ad featuring a headphone jack that allowed people to listen to an album while they wait for the subway. This is the future of advertising! Brand loyalty via techno-bribes! Get excited!!!


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