Apple Remote Now a $19 Add-OnS

For those still skeeved about the iPod touch's $20 optional software upgrade, here's another beef: the Apple Remote, gateway to the 10-foot Front Row interface, is now an add-on extra that'll cost you $19. I'm thinking Apple found out that most of them stay forgotten at the bottom of the box. Is this an outrage? Or does it make sense? [Apple Store] Thanks Lowmax!