I almost expect Vizio to drop the price on its VBR100 Blu-ray player to $150 street at launch, but a $200 MSRP for a BD-Live player ain't a bad starting point.

The VIZIO Blu-ray Player

Providing the most superb images and stunning audio performance, Blu-ray
discs deliver 1080p perfection. Retailing for $199.99, the release of VIZIO's
VBR100 Blu-Ray Player means everyone can afford to bring these exquisite
sights and sounds into their home theater.

Outfitted with a 108MHz/11-bit digital-to-analog converter (DAC), the VBR100
delivers phenomenal 1080p video from native Blu-rays discs and offers
selectable 720p/1080i/1080p video upconversion for standard definition DVD
discs (HDMI output only).

A 24-bit/192kHz audio Digital to Analog Converter ensures pristine audio
playback from all of the latest surround sound formats. The VBR100 provides
built-in audio decoding for uncompressed audio formats such as Dolby TrueHD,
DTS-HD Master Audio, and multi-channel PCM in additional to all other surround
codecs (Dolby Digital, Dolby Digital Plus, and DTS).

The super-slim player will fit in any entertainment cabinet, and is not only
compatible with Blu-ray discs and BD-Live content, but it plays standard
definition DVD-Video, DVD-R, DVD-RW, CD, audio CD-R and CD-RW, plus MP3
CDs.

Additional VBR100 Features

Video outputs: HDMI (1.3), component, and composite
Audio outputs: 7.1 channel analog audio, coax and optical digital audio, and
analog stereo (RCA)
Dimensions: 17 X 11 X 2”
Includes Remote Control
Availability: April 2009
Price: $199.99

Send an email to matt buchanan, the author of this post, at matt@gizmodo.com.