Beijing iPhone Bowling Man is Viral Ad For Different PhoneS

Of no surprise to any of you, the Beijing arm-swinging man turned out to be a viral ad. But turns out it wasn't for the iPhone (which is still not officially allowed here)...

In fact, it was about the Sony Ericsson F305 motion gaming phone. Apparently the F305 comes with some bowling game of its own. Does a viral video count as a fail if everybody thinks it's advertising a different product? [Youku]