Cloud Umbrella Leaves You High and Dry, And By "Dry" I Mean "Wet"S

Kudos to Dutch designer Joonsoo Kim for attempting to give the plain old umbrella a whimsical cumulus makeover. Unfortunately, I think there might be some problems with the concept.

Cloud Umbrella Leaves You High and Dry, And By "Dry" I Mean "Wet"S

Cloud Umbrella Leaves You High and Dry, And By "Dry" I Mean "Wet"S

Cloud Umbrella Leaves You High and Dry, And By "Dry" I Mean "Wet"S

I would expect the rain to collect in the channels and roll underneath the umbrella—soaking the user in the process. Perhaps a mountain umbrella with cloud cover would prove more practical. [Don't Stop Design via DVICE]