The Watch Without a Face

At first glance this watch appears to be nothing more than a thick, gaudy silver bracelet. But tucked between the joints are LEDs that display the time at the push of a button.

If I wasn't so sure that I would look like a complete tool wearing this, it would be something I would love to pick up. Sadly, I don't feel the need to repeatedly explain to people that: A: it's a watch—not a bracelet. And B: I wear my shirt open with a medallion and chest hair sticking out because it's comfortable and the ladies love it. Besides, there is no word on when this might actually be available for sale. [100per via BBG via Wired]