The Cell processor that runs the show on Toshiba's new Cell TV is usually found in high-end PCs (and most notably the PS3). Now it's invading your living room, bringing real-time 2D to 3D conversion hype with it.
It's not Toshiba's first go-round with the Cell, but these two new Cell TV series are the first attempt on the manufacturer side at making the current paucity of available 3D content irrelevant. The 2D to 3D conversion will be enabled by a technology called TriVector. We didn't get to see a demo, so we'll hold off judgment on just how much Toshiba has achieved until we do.