There's Another 21:9 3DTV in Town

Until now it's only been Philips that's had truly-widescreen 21:9 TVs, but Taiwanese company AUO has got in on the action with what they're claiming is the world's largest 3DTV with that aspect ratio, at 71-inches.

Of course, when only one other company has taken a stab at 21:9 TVs (and invented the damn things), it's not much of a boast. Philips has done two now—a non-3D one last year, and a 58-inch 3D titanium one this year, which goes on sale in the UK this month for £3,999—around $6,500 in the States.)

While not many of us will have heard of the brand AUO, they're claiming that their LED-backlit LCD has a 240Hz frame rate, and a very thin bezel, which you can see in the photo. Bizarrely, they're joining LG in the passive polarizing 3D camp, and while some people prefer passive 3D, the resolution is halved so most prefer active shutter 3DTV. [AUO via Akihabara News]

AU Optronics Corp. ("AUO" or the "Company") (TAIEX: 2409; NYSE: AUO) announced today that it will soon showcase for the first time a series of the latest 3D display technologies: the world's largest 71" 21:9 Cinema Scope HD (CSHD) 3D TV LCD panel(*); a large, interactive 3D touch panel solution with video game applications; a leading 65" QFHD 4K2K lenticular lens 3D LCD TV panel; and an array of 3D displays for various applications at FPD International 2010 in Japan from November 10 to 12. These products highlight AUO's innovative efforts and breakthroughs in the home theater, entertainment and commercial markets, and demonstrate the Company's ability to provide 3D total solutions.

AUO announced the world's largest 71" 21:9 Cinema Scope HD (CSHD) 3D TV LCD panel with high quality 3D images
After putting on the polarized 3D glasses, audiences will enjoy a lifelike stereoscopic world with high image quality and brightness
AUO is presenting the world's largest 71" CSHD 3D TV panel for maximal visual enjoyment. The 21:9 ultra-wide screen offers a stunning, cutting-edge theatrical experience of high quality 3D images. The panel is designed with a 240Hz double frame rate, LED scanning backlight and optimized parameters for better motion flow. The new ultra-narrow border design presents the images in even more delightful proportions. Wearing polarized 3D glasses, audiences will be able to enter a lifelike stereoscopic world filled with images of extraordinary clarity and brightness.

AUO will also exhibit a naked eye 3D display solution: the 65" QFHD 4K2K lenticular lens 3D panel. Its proprietary technology has resolved the problem of uneven brightness that occurs with conventional 3D displays, raising the resolution of a single viewpoint to high definition. The 3D panel has brightness as high as 500 nits, with eight viewpoints. Its fine image quality is suitable for commercial use, making the panel the most eye-catching large-sized public information display currently available.

In response to the growing demand for interactive 3D multimedia, AUO has combined its 65" full HD 3D display with an advanced and accurate 3D interactive solution to provide a superlative gaming experience. The infrared video camera detects the player's movements as he or she interacts with the 3D images. Reacting in real time to lifelike 3D images, players can enjoy the most amazing gaming experience possible with today's technology. For audio-visual entertainment, gamers have no better option.

AUO will also showcase a 4" 3D interactive touch panel suitable for use with smartphones, video game consoles and tablet PCs. The light pen and touch panel are integrated for the first time so that users can move within three dimensions-horizontally, vertically and in depth. For players of interactive 3D games, a fun and interesting 3D world becomes readily accessible. Adding spice to the mobile life, the 4" portrait / landscape barrier 3D touch panel leads the industry by allowing users to freely move their fingers about on the touch panel and switch between 2D and 3D modes in portrait or landscape positions.

AUO works continuously and creatively to achieve innovations and breakthroughs in 3D technology. AUO aims to create products that provide consumers with audio-visual experiences of sensational quality and intense satisfaction. AUO also leverages both its complete production lines and mass production capabilities for more business opportunities in the 3D market, aiming to place itself in a leadership position.

*Based on market research information available as of Nov. 4, 2010.