Ness for iPhone Helps You Pick Restaurants Without the Annoying Reviewers

Right now, when I want to find a place to eat, I fire up Yelp. Which is fine, until I pull my hair out reading some weirdo reviews from annoying holier-than-thou reviewers. Ness is different, they try to cut them out.

The app suggest restaurants based on your own tastes. You start by rating 10 restaurants so Ness can learn your preferences. It's a whole lot like Netflix recommendations—the more places you give 5-star ratings to, the more Ness will "learn" you and deliver tailor-made suggestions. There's still a social aspect to it, as Ness will show you the places your Facebook and Foursquare friends have been and rated but it's more like. The app is absolutely gorgeous because as TechCrunch notes, it's because a member on the original iPhone team helped build Ness.

I sorta like the idea of a pure recommendation service but I'd also love to see Ness implement photos within the restaurant listings too (like Foodspotting). It's definitely a great start though, and we'll see how good it is in the long run. [Ness via Eater via TechCrunch]