Cellular South, the largest privately owned wireless telecomm in the U.S. is changing its name to C Spire.
Let's not beat around the bush here: What is a "C Spire"? The first dozen times Cellular South CEO Hu Meena said it I swore he said "Cease Fire." According to him, "The C is for Customers." Barf. What's wrong with Cellular South? It told you what they did and where they were.
Name change silliness aside, they announced a bunch of new services, the most legitimately interesting being an "infinite" data plan. Infinite! That sounds even better than unlimited! No real details on that, though, or on the rollout of 4G LTE data services which are coming in the future.
The change becomes official this coming Monday, September 26th. If you want to hear more about all the blah blah blah, you can read some more blah blah blah here.