Think of LuminAID as the TOMS shoes of... electricity. Each light is rugged, waterproof, solar-powered, inflatable (floating light!) and only $25. But each purchase also nets a LuminAID for a needy stranger without electricity. Gadget awww.
The LuminAID would be a pretty slick piece of gear on its own—I can imagine it being a pretty great item while camping or boating, for instance—but the outdoorsy flare's charitable aspect is just as great. You'll allow people you'll never meet to read, cook, teach, and all of the other things we take for granted in the electricity-having corners of the world. [LuminAID]