Have We Gone Overboard With Social Media 'Check-Ins'?

IMDB has an updated iPhone app out today which is cool and fine, but one peculiar addition is the ability to "check-in" and share whatever movie or TV show you're watching. I mean, whatever, Foursquare and Facebook and Yelp were fine, but at what point does the whole check-in trend become overkill? Does every special interest site need a social networking aspect? Maybe it's just me, but this seems dumb. [TheNextWeb]