Apple Asks You To Reset Your iPhone Before Hitting the Genius Bar

There must be an enormous amount of iPhone-related idiocy showing up at the Genius Bar because now before Apple will allow you to make a reservation, the company prompts you to kindly reset your phone.
Which, people, why have you not been doing this already?

The five second procedure will resolve a huge number of the issues that might be plaguing your phone. Let us suggest one more: If your iPhone is being wonky, a simple backup in restore in iTunes might save you a trip the to Genius Bar. It will also save the frustrated genius a few gray hairs. [Cult of Mac]