Gifs are a much-loved online medium for capturing that perfect animated emotion, but they can be damn hard to make. You either need to find a favorite automated tool, or at least be semi-fluent in Photoshop. Giphy’s lowering that technical barrier by introducing Capture, a dead simple way to quickly capture anything on your Mac in gif form.

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When I said simple, I meant it. The tool launches with a drag-to-expand window so you can select exactly what needs gifing. After creating the clip, you can add titles, adjust the size, and of course, share with friends. It’s actually a great tool for doing gif-filled tutorials or catching some part of the internet that must live on in seconds-long perpetuity .

You can download it right here for free.

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[Giphy via Fast Company]