Borrowing from the design of the recoil shoulder pad you'll find on a shotgun, the sidewalls on the iPhone GunnerCase are filled with air cells that collapse on impact, absorbing the forces and minimizing the damage of a dropped handset.

And unlike a lot of soft rubber cases that are prone to attracting untold mountains of pocket fuzz, the GunnerCase is made from a special material that actually repels lint. That alone makes it totally worth the $40 asking price when it's available this spring. [Baseonelabs via Fancy]