Sometimes the "Keep It Simple Stupid" principle and product mashups really do work: like this multipurpose cellphone charm from Brando. Unclasp it and there's a USB-to-phone cable for data and charging, customizable with plugs that suit your cellphone or mini-USB device. Flick a switch, slot in a MicroSD card and it's a card-reader/USB memory stick. Couldn't be neater. Available in five colors for a ridiculous $14. [Brando via BBGadgets]