First, Motorola came out with the pink RAZR. Now, Nokia has decided to best it with a line of fashion phones named aptly the L'Amour Collection. Obviously marketed towards women and teens, these phones run from the extremely slim and expensive 7380 ($600)—which first appeared yesterday—to the affordable, attractive 7360 ($300). Throw in the middle of the road 7370 swivel phone ($450) and you've got L'Amour baby. Think stenciled designs, velvet-lined pouches and all kinds of finishes, colors and materials.

The 7380 comes with a 2-megapixel camera and MP3 player, and has an etched mirrored surface with a keyless dial. The 7370 uses only a 1.3 megapixel camera, comes with stereo speakers and includes leather-inspired faceplates. Lastly, for those slummin' it, the 7360 has a VGA camera, stereo FM radio and comes in coffee brown and warm amber.

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