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Sega Toys

robots

$500 AMP Music Droid Dances (and Looks) Like a Bot Outta Hell

Move over WALL-E, take a hike Rolly, Automated Music Personality—from Hasbro's Tiger Electronics and Sega Toys—has come to claim the throne of dancing robot music speakers once and for all. Video after the jump More »

robots

Sega's E.M.A. Robot Is a Brazen Minx, Has a Glamorous Body, Also Kind of a Slut

We've seen midget-sized female robots coming out of Japan for a little while, but Sega Toys' Eternal, Maiden, Actualization (E.M.A.) robot seems like the most fully featured one yet. Or at least the sluttiest. The bot is 38 cm tall, has a "glamorous body," can hand out business cards, walk "like a lady," and even kiss you when you stick your face close enough to hers. Sega's marketing this toward adults (obviously) and will charge $175 each. Not too bad, actually, considering a few months with this and the confidence builder DVD, you'll be able to know what it feels like to be a socially awkward Japanese teenager. [Sega Toys via Crunchgear] More »

music

The i-spin (Also Known As Sega Rolly)

The next big trend in technology? Dancing robots. Yup. Sorry. It's fate. It's out of our hands. Like this Sega Toys i-spin, it either dances to ambient music or hooks to your MP3 player as a speaker—I mean, how will this not be the next consumer electronics revolution? After all, it dances. To music. So one day when we're sitting in goo to power the robots, it'll be for this, a coupla Sony Rollies and, if we're lucky, one of those gyrating Coke cans from the early 90s. [i-spin] Thanks Ken!

exercise

Sega Body Trainer: A Digital Excerise Coach for Your Medical Entertainment

Sega Toy's new Body Trainer is a "medical entertainment" product, we kid you not, designed to guide you through your exercise regime. Taking account of your age, weight and so on, it advises you with spoken prompts along the lines of "Let's start warming up." It actually measures your heart rate with an earlobe clip, so it can tailor its advice and can even detect if you're slacking— you wont get a crazed Army drill instructor-style insult from it though, just a wimpy "please exercise a little bit harder." More »

japan

Sega Toys' Robotic Animal Extravaganza

A couple months ago, we were excited about robotic chickens; now, Sega Toys announced that they're coming out with three new robotic animal types for their highly popular Dream Pet series: a short-haired cat, an owl, and a parrot. More »

gadgets

Gizmodo Japan: Oshare Majyo Love and Berry Wristband


Sega‘s arcade game, "Oshare (look cool, fashionable) Majyo (witch/sorceress) Love and Berry" is targeted at primary school girls in Japan. 6800 of these machines have been placed in arcade game centers and shopping malls. Using the "Oshare magic card" the girls over here compete with a rival character to win a fashion contest. It is a kind of Mushiking (a battling beetle card game also by Sega) for female gamers. More »

gadgets

Sega Toys Sound Carrier = Tamagotchi On Speed

Parents everywhere, brace yourselves: the Tamagotchi is back. Well, sort of. Sega Toys has just released a cute little "Sound Carrier" that incorporates a Tamagotchi-esque pet mode, along with a music player, a voice recorder, and games—so it's basically Tamagotchi on speed. You can also get fancy interchangable faceplates for them. It'll sell for 3,990 Yen (around USD$33) and will no doubt be on plenty of Japanese schoolgirls' wishlists later this month. Who knows if it'll ever make it to the U.S., but if the Tamagotchi's popularity is any evidence, it probably will. More »

idog

Here iDoggie-Doggie

We've already seen those dancing beer can-radios that groove along to FM broadcasts, but now the genre has moved on to "man's best friend." The Sega Toys iDog not only rips off Apple's packaging (like everything else these days) but it's AIBO-like facial expressions take a lesson from Sony as well. Just sit the iDog next to your speakers or plug it into your iPod's headphone jack and watch it dance along to your favorite trax. Seven LED lights in its face flash along to the rhythm and sensors in its face and tail detect light changes and touch to denote different emotional and musical responses. Its built in memory holds up to 70 songs and it can even create simple music through its movements. The only thing it's missing is the iPooper Scooper. More »