Rdio's great, but it's long been the under-featured, overlooked alternative to the likes of Spotify and Rhapsody. Now, the New York Times reports that Rdio is striking out with a new freemium model: abundant free music, with a shed load of ads. So, like Spotify then.
Rdio began offering a free radio service last year, but that was it's only free offering—otherwise, you had to pony up for one of its online subscriptions. Now, reports the New York Times, you'll be able to use Rdio to listen to "abundant free music" as long as you're willing to put up with ads.