Future Classics: Readers of 1936 Predict Which Authors Will Endure

In 1936, a quarterly magazine for book collectors called The Colophon polled its readers to pick the ten authors whose works would be considered classics in the year 2000. Sinclair Lewis, author of the 1935 hit It Can't Happen Here, was a natural choice for the top spot. Just five years earlier Sinclair had been the… » 8/15/14 4:13pm 8/15/14 4:13pm

1931's Remote-Controlled Farm of the Future

The March 1931 issue of The Country Gentleman magazine included this advertisement for Timken bearings. With the bold headline "100 YEARS AHEAD" the ad promises that the farmer of the future may be unrecognizable — thanks to Timken bearings, of course. Our farmer of tomorrow wears a suit to work and sits at a desk… » 8/14/14 11:21am 8/14/14 11:21am

What International Air Travel Was Like in the 1930s

Today we largely take international air travel for granted. Every major city in the world is little more than a hop, skip, and jump away. But what was it actually like to fly halfway around the world in the 1930s, when the very concept was still novel? Pretty incredible, as it turns out—provided you could afford it. » 11/27/13 3:35pm 11/27/13 3:35pm

The Depression-Era TV of Tomorrow Had Home Shopping--And a Like Button

TV advertisers imagine that one day soon you might see a product on screen — say Don Draper's whiskey glass or Daenerys Targaryen's dress—and pause the program, click on the product and then instantly purchase it. Relatively primitive versions of this technology already exist, but the idea is far from new. Long… » 7/15/13 4:54pm 7/15/13 4:54pm