From Shock Chairs to Smell-O-Vision: The Movie Gimmicks of Yesteryear

Have you ever been to a movie so shocking that the theater management offered you a life insurance policy just in case you died of fright? Filmmaker William Castle devised a scheme that did just that for the release of his 1958 suspense/horror film Macabre. Thankfully, they never had to pay out. » 7/31/13 5:09pm 7/31/13 5:09pm

Glasses-Free 3D and Smell-o-Vision: Movies of the Future from 1935

Predictions that 3D movies would be the wave of the future are even older than the talkies. But back in 1935 the so-called father of science fiction gave his prediction for 3D films an even bolder twist: By 1945, audiences would be able to watch 3D movies without having to wear those silly glasses. » 6/17/13 2:06pm 6/17/13 2:06pm

How the Phantom Menace 3D Trailer Really Improves Episode I

Watching the official trailer, I get the feeling that not even Lucasfilm is convinced that a third dimension is going to improve The Phantom Menace. So they've instead they've opted for Plan B in the trailer for the 3D re-release: the eradication of Jar Jar Binks. » 10/24/11 1:30pm 10/24/11 1:30pm

Ridley Scott Will Never Make Another Non-3D Movie

Does that mean we can expect a 3D treatment for Blade Runner? God knows there aren't enough different versions in existence already. The director announced at Comic-Con that he'll "never work without 3D again, even for small dialogue scenes." » 7/25/11 4:30am 7/25/11 4:30am

3D Porno Tops Avatar's Single-Day Box Office Record In Hong Kong

For the last several years, the single-day box office king in Hong Kong has been Avatar. People love giant blue cat-people! But not, apparently, as much as they love full frontal nudity. Because after grossing $340,000 US on 73 screens, 3D Sex and Zen: Extreme Ecstasy has taken Hong Kong's single-day box office crown. » 4/21/11 9:40am 4/21/11 9:40am

The Backwards Fashion Evolution of 3D Glasses

How could 3D glasses go from the sleek, minimal shades we see here on the noses of 1951's Festival of Britain-goers, to the clumsy, Oakley-style wrap-arounds of today? Dolby's new lightweight ones aren't even much competition, even though they're only passive glasses and don't even need to house the heavier active… » 4/14/11 12:20pm 4/14/11 12:20pm

The First 3D Star Wars Release Blasts Eyeballs Next February

Following up on the unfortunate promise that he'd release all six Star Wars movies in three dimensions, George Lucas has settled on February 10th, 2012 for the premiere of a 3D Episode I: The Phantom Menace. Subsequent titles will be released once per year, in order, which means we've got some time before there's… » 3/03/11 3:12pm 3/03/11 3:12pm