Companies like New Balance have been using recycled plastic from water bottles to make shoes for years now. But Adidas is taking that idea one step further. Teaming up with Parley for the Oceans, its new Adidas x Parley sneakers are also made from plastics recovered from the ocean.
When you’re out exploring the city on a warm summer’s day you need something to carry all your stuff, but a heavy backpack hanging off your shoulders isn’t ideal. Adidas’ Yohji Yamamoto-designed Y-3 Sport Backpack wants to fix that by securely wrapping around you like a vest so it feels almost weightless. Fair…
Space isn’t just the next frontier for human exploration—apparently clothing brands are also looking towards the heavens. Today, Adidas revealed that its Y-3 brand will be working with Virgin Galactic to design not only the astronaut pilot’s flight-suits, but the outfits for everyone at Spaceport America. (For those…
You want to wear hiking boots to go hiking, right? That may be conventional outdoors wisdom, but often, it's not the right answer. Let's examine the merits of each and try to help you find the right solution.
Although not actually worn by real-life astronauts, 'Moon Boots' were still an incredibly popular fashion fad during the '80s. And 30 years later, designers like Raf Simons are still being inspired by the complex space suits that NASA developed to allow astronauts to safely walk in the vacuum of space.
This beautiful Adidas' commercial directed by Karim Huu Do—featuring Pharrell Williams, David Beckham, Rita Ora and Damian Lillard—questions what a superstar really is. So we have to buy their shoes I guess? Ah, leave the shoes, take the canoli. Who cares. It's a pleasure to watch.
There always seems to be a steady stream of Star Wars merchandise hitting stores, but with a new film on the horizon in 2015, the Disney marketing machine is quickly ramping up to overdrive. Even Adidas wants in on the action with its upcoming Star Wars Originals collection that includes these wonderful Vader kicks.…
The Adidas Fit Smart might seem like just another fitness tracker, and in many ways it is. But the app-and-watch combo also features a handy a color-coded gauge that shows just how hard you're exerting yourself. No more slacking, slacker.
Yesterday, Google announced its new Fit platform, designed to keep track of your activity and wellbeing. Now, a series of leaks suggest that Adidas is readying a new smartband—which may just tie in directly with the plans at Mountain View.
Every four years there is a new World Cup ball and players have to adapt to its new behavior due to changes on its aerodynamic properties. Players hated the 2010 ball—Jabulani—for its unpredictable moves. Has the new 2014 ball—Brazuca—solved these problems? NASA has the answer.
Looking at every meal, snowflake, and sunset through a sepia-toned screen is nice, sure, but you're going to run out of battery at some point. Now, thanks to Adidas, you'll never have to spend another Kelvin-free minute again—just look down.
As the 2014 FIFA World Cup approaches, its official sponsor Adidas has customized one of its new Brazuca soccer balls, turning it into "the Brazucam," which provides 360-degree views of all the action on field—from the field. It might no longer be considered as suitable for regulation play, but it's as close to…
Pop-up shops are a dime a dozen these days but, when a brand decides to get weird, it's often memorable.
Forget the ugly sweaters, the Santa hat, the light-up tie, even that pair of green pants you only wear once a year. Adidas and Run-D.M.C. have created the only garment you'll need for holiday parties and family dinners with their new Christmas in Hollis-themed Superstar 80s sneakers.
Every four years, there's another World Cup. Every World Cup gets a new game ball. And since 1970, that ball has been made by Adidas. Enter Brazuca, the official game ball for World Cup 2014. It's different, which is great—especially for players who find themselves in need of a scapegoat.
Adidas is the latest company to hop on the ever-growing smartwatch train. It just showed off its fitness wristwear, which goes on sale November 1 for a whopping $400.
A person who takes drugs dressed Lionel Messi up in a suit with a bunch of LEDs on it and filmed him at 1000fps with a Phantom camera. I can't stop watching it.