Google rolled out a new project on Friday to remake classic ads for the Web. Basically it's an attempt to show how Google can modernize powerful old-fashioned one-way branding for a new interactive era. Also? It's got great troll-tential.
At D8, Steve Jobs said that Apple's move to block outside ad agencies from collecting user information was made to protect user privacy, not to box out the competition. He promised that Apple would allow other advertising networks to collect user statistics, effectively letting them compete with Apple's own iAd.
Apple versus Google. That's the major thread these days, two corporate monoliths duking it out for tech supremacy. But today, Apple's actions allowed Google to become the most powerful mobile ad company in the world.
Here are the US mobile web traffic figures for iPhone OS and Android, getting ready to collide: Android, on its way up; iPhone, on its way down. So when will Android overtake the iPhone? Try next month.
Today, Google purchased AdMob for $750 million. AdMob provides mobile advertisements in places Google doesn't, like in apps or while web-browsing, but what it really means is that Google is staking its claim in the mobile ad world.