Poor Microsoft. They always looks so pathetic when they try to be hip and cool.
Apple may be pretentious but they undoubtedly pull off cool. Everyone always wants to be Apple. Microsoft just looks like they're one of the insecure poor saps trying too hard to be one of the cool kids.
As much as Gizmodo hates Microsoft and Windows 7.... All the trash talk won't make a difference, Win 7 is a great OS, better than Apples.... Deal with it :)
@fmcfad01: Nobody at Microsoft can undo hiring the guy who wrote VMS, and he's the guy to blame for the obtuse crap OS on 93% of desktop computers today.
What’s weird to me about this ad is that ultimately, all that hipness is contained on a computer screen being ogled at by a comparatively bland drone that represents their customer.
In Apple’s ads, the Apple customer is an impossibly cool person, the message being "buy Apple, be cool." In Microsoft’s ad, the Microsoft customer is a generic cubicle dweller peaking at an impossibly cool character dancing on her desktop, the message being "buy Microsoft, live vicariously."
More to the point, my comment just gave me a flashback to a homework assignment in freshman lit.
@frigg: You know what is the ultimate truth?
If this was exactly the same ad, only it was advertising Snow Leopard, there would be tons of Apple fanboys saying how cool the ad was, and even how better than Microsoft ads it is.
I have absolutely no doubt about this.
It's not about who makes the "cooler" ads anymore.
@Bokusatsu_Tenshi: Eh, I doubt it. This ad isn't exactly passion-inducing.
For all I know, nothing is going on in the ad that I can't see with Vista or even XP. Microsoft needs to get people excited about their products, but they really seem to have a tough time doing that.
Yo Microsoft, I’m really happy for you…I’m gonna let you finish. But Apple had one of the best ad campaigns of all time! One of the best ad campaigns of all time!!
@njdevil: Gizmodo is sponsored by all sorts of things. None of them however have anything to do with the editorial content. Trust them on the merit of their writing not the company that takes up ad space.
@OMG! Ponies!: Oh ok. I had adblock on so I didn't see the other ads, just the logo next to "sponsored by Fox".
It's their News channel that I cannot stand - for various reasons. And since Gizmodo is a tech news site, Wasn't sure if it had been taken over or something.
There is a disturbing amount of brown in this scene. The shag carpet is brown. The wallpaper is brown. The suit is brown. The veneer on the steel desk is brown.
@iheartpornhub hearts bacon!: Spam was created the same year the the SmokeJumper program(which inspired that great Howie Long film, Firestorm) was begun. To this day, every smoke jumper carries a can of Spam in his/her pack. It's a fact!
@Kaiser-Machead: They'd have to make me a plaque, to start. Maybe the plaque should smooth plastic and be easy to hose down, as my name would not be what would be splattered on the wall if my mail came in the form of Wizard Jizz.
I bet that office smells of ozone and mildewed cigarettes. And pencils.
Crap crap crap crap crap. All this digital BS looks the same. Where is Ansel Adams? Cindy Sherman? Alfred Steiglitz, Edward Weston, William Eggleston, Edward Muybridge, Imogen Cunningham, John Sexton, Edward Burtynsky, Andreas Gursky, Annie Liebovitz. THOSE are photographers that everyone should know.
@Zach Morin: I disagree. Having the technology to manipulate images does not necessarily diminish their substance. For instance, LOTR is a masterpiece of cinematography, but could not possibly have been filmed in 1950. It is only when you rely on computer imagery alone that you get a crappy product, like the Fantastic Four or Transformers movies.
09/27/09
Apple may be pretentious but they undoubtedly pull off cool. Everyone always wants to be Apple. Microsoft just looks like they're one of the insecure poor saps trying too hard to be one of the cool kids.
09/27/09
Apple pulls off cool huh? You mean like when they steal it verbatim from other artists like The Postal Service and other companies like Lugz?
Oh yeah... IP theft and plagiarism is so cool.
09/27/09
09/26/09
09/27/09
09/27/09
09/27/09
09/26/09
In Apple’s ads, the Apple customer is an impossibly cool person, the message being "buy Apple, be cool." In Microsoft’s ad, the Microsoft customer is a generic cubicle dweller peaking at an impossibly cool character dancing on her desktop, the message being "buy Microsoft, live vicariously."
More to the point, my comment just gave me a flashback to a homework assignment in freshman lit.
09/27/09
If this was exactly the same ad, only it was advertising Snow Leopard, there would be tons of Apple fanboys saying how cool the ad was, and even how better than Microsoft ads it is.
I have absolutely no doubt about this.
It's not about who makes the "cooler" ads anymore.
09/27/09
For all I know, nothing is going on in the ad that I can't see with Vista or even XP. Microsoft needs to get people excited about their products, but they really seem to have a tough time doing that.
09/26/09
Yo Microsoft, I’m really happy for you…I’m gonna let you finish. But Apple had one of the best ad campaigns of all time! One of the best ad campaigns of all time!!
09/26/09
09/26/09
09/26/09
09/26/09
09/26/09
09/26/09
09/27/09
09/26/09
I don't know if I can trust you anymore, Gizmodo.
09/26/09
09/26/09
09/26/09
09/26/09
09/27/09
Just so you know, Gizmodo doesn't trust you either...
09/27/09
It's their News channel that I cannot stand - for various reasons. And since Gizmodo is a tech news site, Wasn't sure if it had been taken over or something.
Sorry, just paranoid.
09/27/09
09/26/09
09/28/09
04/20/09
04/20/09
This is so going to be put up on my little wall outside my cube next to my name and the obligatory Dilbert tommorrow!
04/20/09
Even his white shirt is kind of brown...
04/20/09
04/20/09
04/21/09
They had to counter-balance all that overabundance of colors from the 60's.
04/20/09
04/21/09
04/21/09
04/20/09
04/21/09
04/20/09
04/21/09
I bet that office smells of ozone and mildewed cigarettes. And pencils.
04/21/09
04/17/09
04/17/09