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apple store utopia

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apple store utopia

Are Apple Stores a Retail Utopia?

Is going into an Apple Store like entering some sort of Pleasantville where everyone is happy and things are always perfect? The New York Times seems to think so. According to a recent article, customers are enchanted by "relentlessly smiling employees," interesting architecture, and an atmosphere that feels like more of an event than a retail store. While I'm sure that there will be some differing opinions on those points, some of the figures are hard to argue with. More »

9:20 PM on Thu Dec 27 2007
By Sean Fallon
16,537 views, 84 comments

Latest by spaceman37: I don't live in NYC anymore, but whenever I'm down there I always make sure I go to the fifth ave. store. And now on my next visit I'll have to check out the new one downtown! B&H is the other more »