<![CDATA[Gizmodo: atrac]]> http://tags.gizmodo.com/assets/base/img/thumbs140x140/gizmodo.com.png <![CDATA[Gizmodo: atrac]]> http://gizmodo.com/tag/atrac http://gizmodo.com/tag/atrac <![CDATA[Sony Releases New Stereos With Hard Drive Love]]> Even though Sony probably had the technology lined up fifteen years ago, they've just announced that hard drives will be added in an update to their NETJUKE product line (Japan only). Running $529, $705 and $1,058 the D55HD, M75HD, and M95HD will support MP3 ripping to a hard drive starting ranging from 80-250GB. Each model supports ethernet and DLNA streaming, along with full downloadable album art that should look gorgeous on the 4.3-inch LCD display. But Sony has also given a nod to their older technologies in their new lineup.

For instance, their M75HD and M95HD will both support minidiscs. And all three players will continue to support their now phased-out ATRAC service. It's a move to support backwards compatibility that companies like Microsoft ignore (just look at Plays4Sure and the Zune).

Of course, the systems also support the new Walkman players, along with the ability to sync music tracks. While the verdict is still out on how these low wattage systems will actually sound, I'm digging the open platform and decent-looking design. I just wish they were around a few years before iWent so iCrazy with my music collection. [electonista]

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<![CDATA[Sony Rolly on Sale in Japan Sept 29th, comes with Annoying Video]]> So, Sony's dancing Rolly is finally out today, after all that crazy hype. And I looked at it from all angles, sat through an arse-numbingly too-cool-for-school video &mdash feel free to indulge yourselves below &mdash and thought, do you know what? The egg-shaped dancing MP3 and ATRAC player looks like a small clone of the Miuro robot speaker.

The Rolly is motion-controlled, having sensors that know which way is up. You can fiddle with the volume by turning the player clockwise or anti-clockwise, and you can skip or repeat tracks by either rolling the player forwards or backwards, or shaking it. You can download dance moves to the Rolly, but there will also be software available to allow you to make up your own Rolly moves on your computer.

At $351, the Rolly is around three times cheaper than the Miuro, and it gives you the lumi re to go with the son, but there's something a bit pedestrian about Sony's design, IMHO. Other "Mmmmmm... No!" features include a titchy 1GB memory, although you can hook it up via Bluetooth to play tunes from your computer. Incidentally, you get five hours of battery time using the internal memory, and four and a half if you use Bluetooth.

To add insult to injury, Sony is selling the carrying case and charging cradle separately, for $17.50 and $35 respectively. I can't decide whether I think that Sony will roll this product out worldwide or not, but I would have thought it would sell well everywhere. [Impress through Google Translate]

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<![CDATA[Sony Rolls Out Two New Video Walkmen, Minus ATRAC (NWZ-s610 and NWZ810)]]> ATRAC is on the fast track for extinction. Sony's closing its Sony's music store and it's been dumped from their two newest video Walkmen, the NWZ-A810 and NWZ-S610, which are all about an "open platform." They support secure WMA, non-secure AAC and MP3, JPEG, AVC (H.264/AVC) Baseline Profile and MPEG-4 video codecs. They're also PlaysForSure certified. Woohoo. Full rundown of both players post-jump.
We've already seen the 8GB model of the NWZ-A810. It's available in 2 ($140), 4 ($180) and 8GB ($230) sizes with black, white, pink and silver paintjobs, though silver's only available at the Sony Style store.

Like its higher-end brother, Sony's touting 33 hours of music playback, though it gets 90 more minutes of video playback—9.5 hours. Its screen is a bit tinier as well (1.8-inch QVGA vs 2 inches) but it's similarly capable of 30 fps video. It comes in 2 ($120), 4 ($160) and 8GB ($210) capacities and four colors: black, sliver, pink and red. Both are available at Sony Style online today and will hit retailers in September. [Sony]

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<![CDATA[Sony's First Drag-and-Drop Walkman to Ditch SonicStage]]> They may be late to the game, but Sony is finally ditching SonicStage, its annoying (and required) software for transferring music. According to ATRAC Life, the new B100 will be Sony's first drag-and-drop MP3 player supporting MP3s, non-DRM'd WMAs, and even AAC (the latter hasn't been confirmed yet). And if that didn't shock you enough, Sony's also thinking of dropping its ATRAC format for this player. Nice to see these changes, but personally I think this is one of those "too little, too late" deals.

Sony to Release B100 Series Drag and Drop Walkman [ATRAC Life via Electronista]

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<![CDATA[Sony NW-A800 Walkman Officially Official: What Took So Long?]]> Ring the church bells, for the Sony NW-A800 portable media player (Walkman) is now official. It's Europe-only for now (and expensive, too, at around $392), but you know what? You probably won't miss it. It does everything that every other two-bit knockoff portable media player does, except that it'll also play ATRAC files. So, by my calculations, that affects about eight of you out there in Radioland. It's available in four totally in-your-face colors and three storage capacities: 2, 4 and 8GB. Let's see, multi-colored, multiple capacities... nope, never heard of that before. Sony innovates.

Walkman fans will point to its 2.0-inch screen with 240x320 resolution screen as a bit of a saving grace, but my eyes very quickly tire of watching watching tiny video. No word on when it'll come out here, but I can't wait to walk right by it by it the store.

Product Page [Sony UK via dapreview.net]

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<![CDATA[New ATRAC Site - Kind of Like a Support Group]]> broken_recorder_150.jpgHello, my name is John and I'm an ATRAC user. I didn't want to use it at first, but the Sony Network Walkman FunFun 20-17X was so attractive and shiny. It started out small—I'd rip into ATRAC and upload it to my MiniDisc player then I'd put it into my Vaio and I never tried to share music or otherwise be a bad Sony citizen. Then came the day when a group of iPod-heads beat me up on the subway. It was late and I had my entire CD collection on 5,000 MiniDiscs and 12,000 MemorySticks and I was going through them looking for my Afghan Whigs album and then they surrounded me and taunted me with their portable media format and their intelligent, yet unobtrusive, DRM. I cried. But I think this forum will make things better for me. My wife left me, but if I talk through my ATRAC problem, maybe I can get her back. Thanks.

ATRACLife Colloquium [ATRACLife]

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