Daredevils climb a skyscraper in Hong Kong to hijack a billboard

Hong Kong is one of those crazy future cities in the world where buildings kiss the sky and people are stacked on top of people and streets hide alleys which hide labyrinths which hide awesome. It's great. It's also great for climbing to the top of a skyscraper to hijack a billboard. These guys proved that. » 10/08/14 10:10pm 10/08/14 10:10pm

Japanese bar turns passed out drunk people into living billboards

Poking fun at passed out drunk people is a global thing but Japanese bar chain Yaocho took the joke to a different level. The sleeping drunks were framed inside a square of white tape and turned into a PSA billboard with the hashtag #nomisugi—too drunk—written on it. » 5/30/14 1:05pm 5/30/14 1:05pm

This Billboard Sucks Nasty Pollution Right Out of the Air

Billboards of the world, you can aspire to be more than signs pointing to cheap motels and sleazy roadside attractions. An engineering team in Peru has created a billboard that they say can purify 100,000 cubic meters of air everyday—taking in pollution and spewing out sweet, fresh air for the city. » 5/02/14 3:40pm 5/02/14 3:40pm

A broken billboard looks psychedelically drugged out

It's okay. It's not just you. You didn't pop a pill you shouldn't have before your afternoon coffee. You're not in a dream world. The billboard actually looks like that in real life and apparently it's on purpose, the broken electronic billboard is being tested for all working colors. I see acid. » 1/21/14 8:30pm 1/21/14 8:30pm

Slacker Radio Wants to Redefine Top 40 Music Charts by "Engagement"

The Billboard Charts used to mean something. Today, they still carry a measure of cachet, but they're not really a good reflection of what's popular and interesting in music these days. We can obviously do better. » 6/06/13 9:30am 6/06/13 9:30am

The Jell-O Pudding Man Smiles or Frowns On Manhattan

If you live in Manhattan and want to see a sight you'll never forget, then travel to West Broadway and Grand Street. Look up and you'll see the disturbing 3D face of the Jell-O pudding man. » 8/08/11 9:33pm 8/08/11 9:33pm

Orange You Glad Advertising's Going Eco-Friendly?

For Tropicana juice's latest ad campaign, they went back to basics and filled billboards with hundreds of oranges, the acid of which generated enough electricity to light up the billboard. » 7/01/11 5:30am 7/01/11 5:30am

Play Pong Using Your iPhone, and Just Try Not to Be Brainwashed By…

Loathe them all you like (except when it's midnight; you've had a few drinks, and have 20 minutes to kill before your bus comes), McDonalds has done good with this billboard that lets iPhone users play Pong. It's that simple. » 6/06/11 7:20am 6/06/11 7:20am

A Man Is Going to Prison for Hacking a Billboard to Play Porn (NSFW)

Oh Igor Blinnikov, you prankster you! A year ago, the Russian man hacked a highway video billboard in Moscow and rigged it so it would broadcast porn. Traffic stopped to a standstill as drivers enjoyed the public peep show. Good one Igor, funnies all around! » 3/24/11 6:20pm 3/24/11 6:20pm

This Billboard Is Made of Cheese

I asked Virgin Media, the UK ISP whose 100MB broadband's advertised in cheese in London, if I could lick their billboard. They said yes. I'm gonna refrain as I've got a cold, but that 110kg of cheese is awfully tempting. » 10/21/10 10:20am 10/21/10 10:20am

NYC's Sexiest Billboard Doesn't Care For Dumphones

See that beautiful model there, frolicking with a few of her friends? No? Well, your smartphone can. This billboard—and two others like it—is one giant QR code that in this case gives particular significance to augmented reality. » 7/15/10 9:20am 7/15/10 9:20am

50-Foot Models Invade Times Square Billboard With Polaroids And Kisses

Giant model steps over Times Square crowd, snaps Polaroid, shows close-up, leaves. Repeat. Nice little augmented reality billboard cycle you've got there, Forever 21. Oh! Except for when she picks someone up and waves them around. That part's different. » 6/29/10 6:00pm 6/29/10 6:00pm

Best Buy E-Cycle Billboard: Where Old Gadgets Go to Shill

If you happen to be in Times Square any time soon, you may notice this billboard for Best Buy's electronics recycling program. Make sure you take a close look! It's composed entirely of outmoded gear. » 2/09/10 3:20pm 2/09/10 3:20pm

Disturbing Billboard Bleeds When It Rains

The local government in Papakura, New Zealand isn't screwing around when it comes to road safety. Their new bleeding billboard campaign takes a Red Asphalt approach that they hope will creep out reckless drivers. » 7/06/09 4:00pm 7/06/09 4:00pm

Japanese Billboards Scans You, Display Stuff You Want to Buy

A new generation of billboards displays ads suited for the individual tastes of each passerby. I can't wait to walk by one of these and see commercials for cheeseburgers and useless Japanese gadgets. » 4/09/09 5:40pm 4/09/09 5:40pm

Japanese Billboard Watches You Watch It

If you've ever been to Japan—or seen a picture—you'd know that the entire surface of cityscapes is basically one giant advertising mosaic. So how do advertisers know which ones people actually gawk at? » 12/16/08 10:00am 12/16/08 10:00am

The Insane Hardware Driving the World's Biggest LED Billboard

In a dusty supply closet at 1 Times Square, a computer terminal hooked up to hordes of ethernet servers, RAID arrays and monitors humbly runs the largest LED sign in the world. The sign, a 3-sided, 17,000-square-foot Goliath, debuted last night at the opening of a Walgreens in New York City. Today, I got to see what… » 11/21/08 9:30pm 11/21/08 9:30pm

Billboards to Get Cameras, Determine What You Want to Buy via Your Face

Billboards might be about to get a little less passive, as a number of startups begin adding cameras to them to record just who is looking at them. Yes, billboards are going to start watching you to see if you're watching them. The future is now! » 6/02/08 11:00am 6/02/08 11:00am

Improbable Blu Jacket Custom Made For Attention Seekers

The Blu Jacket concept from Lunar Design aims to turn our children's children into walking billboards using an electronic fabric based on e-paper technology and space-age organic fabrics. It could display your mood throughout the day, pull up maps using a built-in GPS module, display photos, video and (gasp) even… » 4/25/08 7:00pm 4/25/08 7:00pm

Living in a Billboard Home Would Be Awesome

Ever drove by one of those billboards on the highway advertising fireworks or a strip joint and said to yourself "I could live up there?" Well someone named Brendan O' Grady has. In fact, his idea for a billboard-like living module earned him a victory in the Ken Roberts Memorial Delineation competition, which is… » 11/27/07 9:00pm 11/27/07 9:00pm