It looks like a regular ad hoarding, but get close to this billboard and you might notice something strange. The panel is actually designed to release a synthetic version of human sweat, which it uses to lure and trap mosquitos.
Well, here it is: the world's worst billboard. Not that billboards are ever, like, especially great. And that's why for the most part, cities don't put up new ones. Or commission one by an architect known for her tone-deaf hubris. It's like Zaha Hadid swept up some of the trash from her vagina stadium in Qatar and…
In an attempt to entice more people to travel on its airline, British Airways has created a couple of digital billboards to promote its 'Magic of Flying' campaign where footage of children pointing at actual planes flying overhead is displayed. The only problem is that's actually a little creepy.
What better way is there to advertise the effectiveness of your insecticide spray than with a billboard that also happens to double as a gigantic bug trap?
Lima, Peru, has the unfortunate distinction of being the second largest capital in the world located in a desert. It rarely rains there, and many of the residents are forced to get their water from dirty wells. But on the flipside, the humidity also hovers around 98 percent, so the local University of Engineering and…
A somewhat glitchy electronic billboard in Los Angeles, California (photo by Matt Novak, 2012)
For Tropicana juice's latest ad campaign, they went back to basics and filled billboards with hundreds of oranges, the acid of which generated enough electricity to light up the billboard.
Loathe them all you like (except when it's midnight; you've had a few drinks, and have 20 minutes to kill before your bus comes), McDonalds has done good with this billboard that lets iPhone users play Pong. It's that simple.
You're flying down the highway at 70MPH and you notice a billboard that reads "LIFE'S BETTER WITH BBM." The next day, crawling along that same stretch during a traffic jam, the billboard enumerates a BlackBerry's many features. That's RIM's vision.
Maybe I'm just a dreamer, but I'm pretty sure this version of Nokia's slogan will do more to boost sales than "Connecting People" ever did.
You remember those billboards in Minority Report, the ones that personalize what they display depending on who stands in front of it. Tokyo is rolling out digital billboards that do the same thing.
See that beautiful model there, frolicking with a few of her friends? No? Well, your smartphone can. This billboard—and two others like it—is one giant QR code that in this case gives particular significance to augmented reality.
Giant model steps over Times Square crowd, snaps Polaroid, shows close-up, leaves. Repeat. Nice little augmented reality billboard cycle you've got there, Forever 21. Oh! Except for when she picks someone up and waves them around. That part's different.
A new Billboard on River Highway in North Carolina not only shows a gigantic piece of steak on an even more giant fork, but it actually pumps out the smell of steak for passing drivers to suffer through. Gross!
Why are there billboards with giant pictures of natural landscapes next to the roads in Columbus, Georgia? That question, it turns out, is part of the point in this weird art project to advertise environmental apocalypse.
If imitation is the sincerest form of flattery, then this new interactive sign from IBM really, truly wants to get on your good side. It changes its appearance based on what you're wearing.
If you happen to be in Times Square any time soon, you may notice this billboard for Best Buy's electronics recycling program. Make sure you take a close look! It's composed entirely of outmoded gear.
Huge billboards of FBI's most wanted have already been hoisted up in Times Square, but unfortunately that's not the only crim-soaked corner of the globe. Buildings across the UK are splashing scary mugs on them too, like the one above.
Criminals have made it on Broadway thanks to the FBI's newest video billboard, one which displays their stories-tall mugs alongside Diddy, oversized M&Ms, and other Times Square staples.