Monthly Mail-Order Grooming Service Birchbox Keeps Gender Constructs Alive and Well

Launched in September 2010 by Harvard Business School pals Katie Beauchamp and Hayley Barna, Birchbox is the mystery-box subscription service that for $10/month sends a box containing jumbo-size new and novel cosmetics samples to each of its 100k subscribers. So far, Birchbox has been essentially ladies-only. The… »4/09/12 4:40pm4/09/12 4:40pm