Gizmodo: blue label

WePC: Intel, Asus Want to Make Your Dream PC

Sean Fallon — Wed, 29 Oct 2008 17:15:00 EDT

Intel and Asus have partnered up to create WePC, a website that reaches out to consumers for innovative new PC designs. Visitors to the website are encouraged to share ideas, collaborate and vote on submitted concepts for three main PC categories: netbooks, general notebooks, and gaming notebooks. The goal is to create the first community-designed PCs—although Best Buy already has a similar program called "Blue Label" up and running. Whether WePC is first or not, I really think that involving consumers in the manufacturing process is the way to go. Plus, Intel and Asus are offering prizes for participants based on their creative role in the project. [WePC via CNET]

Best Buy Starts Listening to Consumers With HP and Toshiba "Blue Label" Laptops

Sean Fallon — Wed, 08 Oct 2008 16:15:00 EDT

Today Best Buy launched "Blue Label"—a new line of electronic products developed directly from customer feedback. Shockingly, Best Buy discovered that consumers wanted laptops with "longer battery life, a thin and lightweight design, an illuminated keyboard, more optimal screen size and superior warranty support"—so they enlisted the help of HP and Toshiba to create an exclusive product that conformed to these specifications. HP delivered the Pavilion dv3510nr Notebook PC with a thickness of 1.41", backlit keyboard, 4 hours of battery life and a 13.3" LED-backlit WXGA display. Toshiba's Satellite E105-S1402 is also part of the lineup, which is interesting because there was no mention of Blue Label when it was first released. Both are priced at $1199.

Best Buy plans on expanding Blue Label to other product lines in the future, and they appear to be committed to using feedback to help customize these products to fit customer needs. That having been said, you can visit their community forums to get involved and share ideas for future products. In the meantime, both the HP and Toshiba laptops are now available for order in Best Buy stores and online. [Blue Label and BusinessWire]

Blue Label -Snail- Espresso Machine Hopefully Makes Espresso That Matches Its Looks

Matt Buchanan — Wed, 19 Sep 2007 06:38:27 EDT

We've seen our fair share of high design-minded espresso machines, but the Blue Label -Snail- by Pierre Ittner is without a doubt the sleekest, most comely java juicer we've come across. According to Google's machine translation, it's forged from aluminum, uses nespresso pods—hopefully not just—and has a 19-bar pump, with the alluring deep blue hue coming from a "flip-flop" lacquer. If extremely attractive espresso machines are your cup of coffee (sorry), be sure to scope out the other prototype designs on the site. [room69 via OhGizmo!]