<![CDATA[Gizmodo: braun]]> http://tags.gizmodo.com/assets/base/img/thumbs140x140/gizmodo.com.png <![CDATA[Gizmodo: braun]]> http://gizmodo.com/tag/braun http://gizmodo.com/tag/braun <![CDATA[The Braun BodyCruzer Is Not What You Think It Is in the Thumbnail]]> The Braun BodyCruzer is a full body groomer, an water-proof electrical trimmer with a Gillette's Fusion razor built-in for all-purpose shaving. I will keep my manly latino chest intact, thank you very much. [Uncrate]

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<![CDATA[Objectified's Wonderful Gadget-Filled Movie Poster]]> Hot of the presses is forthcoming design documentary Objectified's awesome one-sheet poster by Build, which is a veritable visual history of industrial design. How many silhouettes can you name? Updated with high-res file

Since we only care about Apple products here at Gizmodo, I see a Mac Pro, a number of iPods, MacBook Pro, a clickwheel, iPhone, iPhone SIM ejector tool (!!) and an original iMac...

Oh we kid. There's some fine Dieter Rams Braun action in here, just about every important chair from the last century or so, a Wii, Kanye's favorite glasses, a Swatch...so much goodness. As an aviation junkie though, I'm somewhat embarrassed to admit I can't place that profile of a flying-wing-type glider. Anyone know what that is?

Update: The guys who designed the poster, Build, are playing a similar game of "identify the iconic design" over on their blog, and they've provided a great high-res JPG of the poster to help make the game more fun. They also point out, as many of you have, that the word "Objectified" is hidden in the sixth row, and everything in the last row was used to make the film itself. Awesome.

You can grab one for $20 here: [Objectified]

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<![CDATA[ReBraun MP3 Player Brings Post-War German Design to the 21st Century]]> Attention design nerds: prepare to drool. This ReBraun is an MP3 jukebox that's based on the "Audio 1 Kompaktanlage" designed by Dieter Rams in 1962, and it's awesome.

Replaing the radio scales are two TFT displays, and the antenna picks up a WiFi signal rather than FM radio. The case is made from aluminum, acrylic, steel and liquid crystal.

Want one? That'll be $15,600. But hey, it'd look totally sweet in your modernist Berlin apartment.

[Bootleg Objects via SwipeLife via NotCot.org]

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<![CDATA[1960s Braun Products Hold the Secrets to Apple's Future]]> The year 2008 marks the 10th Anniversary of the iMac, the computer that changed everything at Apple, hailing a new design era spearheaded by design genius Jonathan Ive. What most people don't know is that there's another man whose products are at the heart of Ive's design philosophy, an influence that permeates every single product at Apple, from hardware to user-interface design. That man is Dieter Rams, and his old designs for Braun during the '50s and '60s hold all the clues not only for past and present Apple products, but their future as well:

When you look at the Braun products by Dieter Rams—many of them at New York's MoMA—and compare them to Ive's work at Apple, you can clearly see the similarities in their philosophies way beyond the sparse use of color, the selection of materials and how the products are shaped around the function with no artificial design, keeping the design "honest."

This passion for "simplicity" and "honest design" that is always declared by Ive whenever he's interviewed or appears in a promo video, is at the core of Dieter Rams' 10 principles for good design:

• Good design is innovative.

• Good design makes a product useful.

• Good design is aesthetic.

• Good design helps us to understand a product.

• Good design is unobtrusive.

• Good design is honest.

• Good design is durable.

• Good design is consequent to the last detail.

• Good design is concerned with the environment.

• Good design is as little design as possible.

Ive's inspiration on Rams' design principles goes beyond the philosophy and gets straight into a direct homage to real products created decades ago. Amazing pieces of industrial design that still today remain fresh, true classics that have survived the test of time.

The similarities between products from Braun and Apple are sometimes uncanny, others more subtle, but there's always a common root that provides the new Apple objects not only with a beautiful simplicity but also with a close familiarity.

Braun Atelier TV and latest iMac 24

Braun T1000 radio and PowerMac G5/Mac Pro

Detail of the radio perforated aluminum surface

Braun T3 pocket radio and Apple iPod

Braun L60 sound system and Apple iPod Hi-Fi

Braun LE1 speaker and Apple iMac

Some people will probably call these examples a "rip-off" but, in a world where industrial design and art is constantly being recycled into new work, I just see Apple's products as a great evolution to classic concepts. Now, as I look at Rams' work I can't help but to wonder: which of these old Braun designs will Apple revive next? Is there a MacBook Air—the rumored ultra-slim wire-free portable that seems to be the favorite bet for tomorrow's keynote—in there?

Hopefully, we'll discover at least some answers tomorrow. See you at Macworld! [Design Museum, Dieter Rams and O Globo Online]

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<![CDATA[How to Turn Your Body Into a Hairless Wonderland With Gadgets: Part 2]]> In our first hairless wonderland feature, we took a look at how you could rid your entire body of hair using three simple gadgets. The Mangroomer, the Flowbee and the Philips Bodygroom allow you to make sure your back, head and crotchular regions are free of any unslightly plumage. But what about the most important part of your body; the part that everyone looks at during a conversation (no, not your jiblets—and the Bodygroom has that covered)? Yes, we're talking about the face. And with the Braun Pulsonic or the Gillette Fusion Power Phantom, you can be sure your mug is as glossy as the top of Patrick Stewart's head.

These two razors—Braun's Pulsonic and Gillette's Phantom—are actually quite different. The Pulsonic comes from the top branch of the electric shaver tree, whereas the Phantom is a regular blade razor with a vibrating twist (the twist is that it vibrates).

As I said before, I am a surprisingly hairy man. I'm consistently hairy around all of my body, face included. With the Pulsonic, however, it takes a couple passes to get rid of all the hair, leaving no rough patches. The neck pivots nicely, and the 10,000 "micro-vibrations per minute" really feel like it's working. The razor itself is heavy and has a nifty e-ink-like readout on the bottom that tells you how much charge is left, as well as how dirty the razor is. The first is self explanatory, but here's what the second is for.

The razor docks into the cleaning station, which allows you to automatically clean the razor with the touch of a button. Jets of cleaning fluid squirts into the tip while the razor sporadically turns itself on and off in a symphony of hair, facial oil and alcohol-cleanser. After an hour of this, your battery should be charged and the head should be clean. You don't even have to remove the foils beforehand.

Louis covered the Pulsonic a bit before, but I'm actually a dry-shave electric razor guy myself (as opposed to his blade razor preference). And from my point of view, it's pretty much the best electric razor around, and can get fairly close to a plain razor if you give yourself some time to master it. If you're still looking for a very last minute gift this year, you can't go wrong with the Pulsonic. That is, if you're shopping for someone you care enough to spend $200 on. [Amazon]

On the other hand, if you're a blade razor kinda guy, there's the Fusion Power Phantom. It looks like a Mach 3, but instead of three blades it has five. Not only is it 166% bladier, it's also got a vibration function. One flip of the switch and the thing starts trembling. This might sound like a bad thing—blades + shaking + face usually ends up like the elevator scene in The Shining—but it seems like it helps.

Being from the electric razor world, I'm usually pretty clumsy with the safety razor type. However, this Phantom seems to be the best of both worlds, meaning that I didn't cut myself silly when shaving. The next time you're on the road looking for a razor, check out the Fusion Power and try out them vibrating blades. It's only $10, and works slightly better than a standard razor. [Amazon]

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<![CDATA[Taste Test: Starbucks Coffee in Tassimo Single-Serve Pods]]> If you have a Tassimo single-serve coffee brewer and can't get enough of Starbucks coffee, now those little TDisc pods are available with four different varieties of Starbucks brew. Tassimo has teamed up with Starbucks to offer Breakfast Blend, House Blend, Caffé Verona and Africa Kitamu coffees in pod form. We went to our local Starbucks and got a steaming cup of Breakfast Blend coffee, while our comely assistant brewed up a cup of the same blend back at the office in this Braun Tassimo brewer. Let's do a taste test.


It's Not Cheap: An equal amount of this coffee at Starbucks will cost you $1.74, while these TDiscs are $9.29 for a pack of 12 single-serve pods, or $.77 each. However, you'll need to buy one of these single-serve Tassimo hot beverage systems made by Braun, which will cost you about $130 at Target. A bit of quick math tells us you'll need to drink 134 cups to make up the price difference.

Noisy: If you're going to be making coffee early in the morning before anyone else wakes up, this Tassimo brewer is as noisy as a motorcycle sitting outside your front door.

Easy: It's convenient. Pop in a pod, push a button and your coffee is ready in just a minute or two. Might be easier than driving to Starbucks and putting up with all those crowds of poseurs with their pseudo-hip herd behavior.

Taste Verdict: Excellent. The coffee brewed with this little TDisc tastes exactly the same as the coffee you'd get at Starbucks.

All this fuss about Starbucks, and we're not too crazy about its coffee, anyway. It's as strong as a shot of popskull, has a slightly burnt, bitter taste and is way overpriced, but if that's your jones, now you can perfectly reproduce all that at home. If someone could just figure out how to accurately and easily create a Starbucks Frappuccino à chez moi, then we'd be really stoked. [Tassimo]

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<![CDATA[Is that a Braun ET44 in Your iPhone?]]> Does this 1970's Braun ET44 calculator look familiar? Well for you iPhone users it should, it seems to bear more than a striking resemblance to your calculator application, no? [Wired]

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<![CDATA[Braun Pulsonic—Closest Electric Shave Ever?]]> The last time I went hands-on with a grooming device I was trying to grow hair. As life would have it, this time I'm trying to shave it with Braun's new Pulsonic razor. The $239 machine claims it gives the closest shave you can get from an electric razor. How'd it do? Coming from a guy who's been wet-shaving all his life, not bad.

The Pulsonic has a flexing/pivoting head designed to reach those hard-to-get areas. I wish the head would've flexed a bit more, 'cause I had to make multiple passes around my chin to get a close shave. But I found out that the more I used it, the easier that got.

The Pulsonic's motor delivers over 10,000 vibrations per minute, which the folks at Braun claim will expose and shave more hair. The first time I used it—it left a few patches here and there. Not to mention my neck was tomato red. (To be fair, this was the first time I had used an electric razor in years).

The second time I used the Pulsonic, I still had to make multiple passes, but my face wasn't as red afterwards and by the third time, shaving was noticeably smoother and quicker. Shaving around and below my chin is the only problem area. But if I'm in a rush or traveling, that shouldn't be a hassle.

The razor comes with a Clean & Renew System. Dunk the razor in and the unit will do the cleaning for you. The cleaning solution will cost you around $10 for a two-pack. Each pack lasts about 6-8 weeks. The downside is that at one point or another, you're gonna have to clean the cleaning system. So there's really no way around it.

I'm still a wet-shave kinda guy. The Pulsonic comes damn close, but there's just no comparison. Where the Pulsonic wins is convenience. In less than five minutes I can get a nice, close shave and not have to worry about cuts. That alone would make me drop $200.

Braun

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