Netflix Movie-Watching Marathon Ends After 123 Hour and 10 Minute Record

Apparently the sight of Susan Sarandon was too much for the final two contestants in the Netflix Movie Watching World Championship in NYC »10/08/08 2:30pm10/08/08 2:30pm. After a record-breaking 57 movies or 123 hours and 10 minutes of nearly constant entertainment, Suresh Joachim () and Claudia Wavra walked away with the coveted Popcorn Bowl…

EVOLTA, the World's Longest-Lasting AA Alkaline Battery, Coming to the US

We first heard about the Guinness record-holding EVOLTA »9/24/08 12:00pm9/24/08 12:00pm AA battery back in April, but at the time they were only available in Japan. However, Panasonic is bringing their new product to the States staring this October in AA or AAA four and eight packs (priced at $5 and $9 respectively). I would just stick with…

Mob Takes Over Office Lighting To Transform Tower Into Giant Frosty Pint

Sure it's an ad, but taking over your office building's lighting system en masse with an army of thirsty friends as an homage to every Irishman's favorite stout is a pretty refreshing dream while you're pinned inside your cubicle. Now if we could just do this with a massive INSTEON installation-then we'd be set. Check… »7/31/08 12:20pm7/31/08 12:20pm

Firefox Claims World Download Record (No One Disputes It)

Mazel tov, Mozilla, for claiming the Guinness world record for most downloaded software in a 24-hour period after 8 million of your minions snagged Firefox 3 on launch day. It's not that big of a feat considering you took the record from absolutely no one, but you sure set the bar pretty high for anyone planning on… »7/03/08 10:30am7/03/08 10:30am

Turiba University Sets World Record With 1,911 Simultaneous Coke-Mentos Explosions

Some people celebrate anniversaries with food, or a little dancing, but Business University Turiba in Latvia decided to have a little fun with a Gizmodo favorite: the ol' Mento in the Coke reaction. For the school's 15th anniversary, the students set out the break the previous world record for this category, which was… »6/21/08 10:00am6/21/08 10:00am

New Guinness Rube Goldberg Ad Directed by Bravia 'Bouncing Balls' Creator

This new Guinness ad, airing for the first time tonight in the UK and shot over the course of a week in a village in Argentina, features a sweet Rube Goldberg contraption made out of everything from dominoes to old cars to flaming bales of hay. Apparently sequences of it were shot upwards of 15 times, so it probably… »11/09/07 9:46am11/09/07 9:46am