If the Back to the Future Shoes Were Made Today, They Would Look Like This

The Nike MAG, which we lovingly know as the Back to the Future shoes, always had the aww-inducing charm of the 80's. Even though they were meant to represent style of 2015, the shoes were totally retro futuristic. These Nikes though? They look as if the Back to the Future shoes were invented in 2012. »11/12/12 7:20pm11/12/12 7:20pm


It Takes Carbon Fiber and Kevlar to Make the Best Basketball Shoes in the World

When you look at basketball shoes, what do you see? A big swoosh. Three stripes. Michael Jordan. A billboard molded to your feet. But do you see the technology? Though maybe not as blatant as an Intel sticker on your laptop, every shoe showcases its own advanced technology. Don't worry, you can't miss it on these, the… »5/09/12 3:30pm5/09/12 3:30pm

Help Please: Power Laces Project For the Back to the Future 2015 Sneakers

The Nike Hyperdunks 2015 edition are cool reminders of the love we all have for Back to the Future. But I think you'll agree when I say they'd be like 100x cooler with power laces. So I've been chatting up Phil Torrone, Nick Bilton, and a few others nerds to get some ideas on how to do it. We're researching how to… »8/04/08 9:00am8/04/08 9:00am

Feet On: Nike's Hyperdunk 2015 Sneakers Bring Me Back to the Future

Nike's limited edition 2015 variant of the Hyperdunk Supremes just got here. The sneakers aren't just pretty - they're incredibly light for a high top at 13-ounces. The translucent rubberized upper has threads running through it at a crosspattern. Nike calls it Flywire tech, but I also recognize the idea from… »8/01/08 4:54pm8/01/08 4:54pm

DeLorean Shows Up at Nike Hyperdunk "Back to the Future" Sneaker Premiere

As you already know, today was the launch of the limited-edition Marty McFly-inspired Nike Hyperdunk sneakers. 350 pairs were sold almost instantly (some are now for sale on eBay for as much as $2,000), a hundred of them at the UNDFTD shop in Santa Monica, where L.A. Lakers' megastar Kobe Bryant arrived in a DeLorean… »7/03/08 6:45pm7/03/08 6:45pm

Nike Finally Releasing Back to the Future Part II McFly Sneakers, Sort Of

People have been clamoring for Marty McFly's future Nike's from Back to the Future Part II for years now, but Nike has done nothing about it. Until now. They aren't releasing the actual shoes from the movie, unfortunately, but they are releasing shoes "inspired by" those future kicks. It's a start. Click to see the… »6/26/08 5:18pm6/26/08 5:18pm