Microsoft Discovers Synergy, Launches "Ignition" Promotional Platform Across Zune, Xbox and MSN

With its mind increasingly turned to advertising, Microsoft has decided to put its multi-platform positioning to use as a promotional powerhouse. Lamely dubbed Ignition (good Offspring album, bad mid-90s connotation), the program pimps artists (currently, but don't be surprised to see movies, TV shows, etc.) across… »6/05/07 3:10pm6/05/07 3:10pm