Microsoft Marketing Team Now Exclusively Advised By Internet…

You've heard it before, and it's true: Macs are more expensive than PCs. There's not much more to say about that! Unless, of course, you have a vested interest in casting Apple as elitist. » 3/27/09 6:20am 3/27/09 6:20am

Giz Explains: Why OS X Shrugs Off Viruses Better Than Windows

Mac OS X, mythically immune to common computer plagues, has actually always welcomed antivirus software. Or, uh, maybe not. Confused? No worries—here's how OS X and Windows differ on resisting viruses and other nasties. » 12/03/08 2:00pm 12/03/08 2:00pm

Microsoft Parks "I'm a PC" Recording Kiosks Outside Apple Stores

It appears that Microsoft is starting to get more aggressive with that $300 million marketing blitz » 10/31/08 2:20pm 10/31/08 2:20pm. The new tactic? Setting up large kiosks outside Apple stores where visitors can record their own "I'm a PC" video. The image above comes from an Apple store in England where a trio of Microsoft staffers will attempt to…

I'm a PC, and I'm Creepy as Hell

Okay, Microsoft's Gates+Seinfeld Power Hour spots » 10/29/08 12:00pm 10/29/08 12:00pm didn't make a whoooole lotta sense, but they were enjoyable. The next round, , even if it really kinda loses the war by acknowledging the damaging effects of Apple's long-running (and in the tooth) anti-Vista campaign. But the newest ad doesn't rely on a mix of…

New "I'm a Mac" Ads Stop Attacking Vista, Start Attacking Microsoft's…

Apple and Microsoft have been having this bizarre pissing match for a few years now, but this new set of ads marks confirms what previous volleys seemed to imply: these companies have no intention of actually talking about their products. Microsoft's feel-good " I'm Joe the Plumber and I'm a PC » 10/20/08 8:02am 10/20/08 8:02am" campaign was about as…

'I'm a PC' Guy Interviewed, Confirmed Dorky

Sean Siler is Microsoft's employee and "I'm a PC" guy, the response » 10/08/08 6:45pm 10/08/08 6:45pm to Apple's long running PC parody famously acted by . Don't get us wrong. There's little to no content in this interview, but you get a good look at Siler sans brown jacket. Plus, you get to see what his hair normally looks like. (SPOILER ALERT: He…

Are You a PC?

Windows finally has a slogan you'll remember— not a bad one, either » 9/27/08 4:00pm 9/27/08 4:00pm—so it was only a matter of time before it was transformed into the next internet meme. Take , blend with Redmond's latest branding, shake, and you've got . You can pound the refresh key to see the genius (or not) of the hundreds of subversive…

Microsoft 'I'm a PC' Ads Were Created Using a Mac

I might get my head torn off by The Ballmer » 9/21/08 2:00pm 9/21/08 2:00pm for posting this "I'm a PC" bit of trivia today, but the irony is too great to pass up. Turns out that phase two of the against Apple was... created on a Mac. If Apple was smart, and I think they are, they'd have another Hodgman ad making fun of this produced and in the can…