Another thing that I didn't know was a thing. People who like to drop through big waterfalls, like Dane Jackson does in this video on the 60-foot La Tomata waterfall in central Veracruz, Mexico. And there's more, like the 189-foot drop a reader posted below.
It must be puzzling, working for a perfume company and trying to figure out how to market it to internet users. Brazilian company Kaiak found the most amazing solution to show people just how good (I'm presuming) their cologne is.