So far, the most practical use man has found for ferrofluid—the mesmerizing black goo that reacts to magnets in cool ways—is as gorgeous eye candy. And that’s totally OK, because how else would have Nike realized this slick animated display for its new Kevin Durant sneakers?
Kevin Durant, the best basketball player in the world who isn't a hybrid of a beast and monster, has a new pair of shoes. And it's a low top. And it has a tongue that curves. And it basically looks like a soccer shoe. But it's for basketball and they're so bizarre looking that I think I'm falling for them.
If you've watched any basketball games this past season, you might have noticed some really great commercials that showed current NBA stars in their earlier life (in high school, college, etc) interacting with people from "the future" (or 2011). It's amazing when you see 2005 version of Kevin Durant "react" to the…