Everybody loves to make fun of IKEA building furniture out of glorified cardboard. But IKEA’s future in building furniture out of hardwood is more solid than you’d think.
Ikea is one of the largest furniture company on Earth. It's one of the largest companies on Earth. When a company this big decides to make even a slight change to how it makes or sources its products, it's a massive undertaking. That's exactly what Ikea is doing right now—and I got an inside look at the process.
What weighs 4.5 tons, measures 8 feet in diameter, it's made of pure steel, and can destroy 50 acres of woods per hour? The bowling ball lumbering machine, that's what.