You probably know at least one person who always tends to bet on the loser. From laserdiscs to New Coke, they adore the unpopular product. Turns out that that’s a predictable trait, and the people who display it are “Harbingers of Failure.”
Human culture has reached a point of no return. The overwhelming barrage of Star Wars merchandise has pulverized the last remaining crumbs of our consumer dignity. Consider this product and cry with us: Star Wars Chicken Hot Dogs with Built-in Ketchup. And it gets worse.
Back in July GoPro announced a way for you to get paid for the videos you shoot via a licensing portal, but now it’s upping the ante. With GoPro Awards, an ongoing contest pays you for the photos and videos you shoot. $500 for a photo, $1,000 for a raw video clip, and $5,000 for a video edit. Not bad.
People who grew up watching Back to the Future: Part II are still waiting on hoverboards, flying cars, and those self-lacing shoes. But there is one product that fans of the film will soon be able to buy: Pepsi Perfect.
Every year, when a new tech product is announced, the world divides into two kinds of people: people who line up to buy the New Shiny Thing, and people who rant about how New Shiny Thing sucks. Both of those groups of people are chumps. Loyalty to a brand—whether it’s love or hatred—is a poison that makes you stupid.
Do you celebrate National Onion Rings Day? What about Be Kind to Animals Week? Do you know what you’re buying your significant other for Talk Like a Pirate Day? Time is running out! ThARRRRs just 9 shopping days left!
Some apps are popular because they’re useful or solve a problem. Others are popular because they’re the Kardashians of apps: they’re famous for being famous. Everyone else is using them, or because they have a big budget and “growth hackers” on staff tasked with building mind share for their company. Before you sign…
Google wants to be better at Googling Google. The company is hiring an SEO program manager so Google sites get Googled better. What a world!
Remember ello? It’s the social network that advertised itself as the indie alternative to Facebook, but was then unmasked as VC funded by XOXO founder Andy Baio. Now they’re back, with more VC money, and their new ad campaign is just as cluelessly disingenuous as their last one.
Before you run your mouth on Twitter, think to yourself: would I be okay with some scared intern in digital marketing using my own words to sell their dumb product? That’s what happened to this young woman. Beware!
Kentucky Fried Chicken in Germany just cooked up the weirdest fast-food techno-marketing stunt. For a week, restaurants lined their serving trays with disposable Bluetooth keyboards instead of paper liners. Not even joking.
The Apple Watch reviews are beginning to pour in. All those ratings, specs, and comparisons are way too much noise to pay attention to. A more serene, peaceful way of absorbing the essence of Apple Watch is by listening to every adjective the illustrious Jony Ive has used to describe the device.
Imagine you're part of a big brand like Target. How do you convince customers you're cool? If you're not waiting around for one of your employees to become a viral teen hearthrob, how about thrusting them into a virtual reality world? In the latest example of VR advertising, Google and Target have teamed up to let…
Where you live says a lot about you—and nobody knows that better than marketeers. Now, though, you can take a glimpse at what they know, using this searchable map built by software company Esri.
It's been 13 years since Aphex Twin released his last album, Drukqs, and fans have been foaming at the mouth for the next installment of the Richard D. James saga. On Monday morning, Aphex Twin taunted those fans in truly nerdy, fairly tantalizing fashion, by pointing them to the deep web.
When we think about cities and branding we might think of a logo on a t-shirt, or perhaps a slogan that's slapped onto banners. But a city brand now encompasses much more—it's selling a lifestyle. The Guardian has ranked 57 global cities with the best brands. The winner might surprise you.
For a brief period in the American saga, the astronaut was the man of the moment. No profession commanded as much awe and admiration. Widely regarded as the personification of all that was best in the country, the first astronauts were blanketed with the adulation usually accorded star quarterbacks, war heroes, and…
You can forget the wheel, nuclear power, and even the internet. All of man's greatest creations have been eclipsed by this pint-sized robot that's able to make custom Oreo cookies whenever you have the craving.