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Posts Tagged “

Mattel

d-rex

D-REX Pet Dinosaur Stalks Prey, Bites Your Sister, Doesn't Poop on the Floor

While weren't quite as blown away by D-REX as we were by Elmo Live—"jazz hands" killed our objective judgment—the level of interactivity is pretty impressive for what's supposed to be a dumb child's toy (the kid, not the 'bot). About the size of a small puppy, it behaves semi-autonomously, though it'll follow patterns you pick w/ the remote like guarding your room (if it detects a light change, it goes apeshit) and (cutely) responds to petting, calling and the like. I'm not quite sure it's worth $150 yet, but even in this beta stage, it's damn close, and the fall launch date leaves plenty of polish time. More »

batman

Awesome Batman Toy Cape With Pop-Out WingsTurns Kids Into Dark Knight

I've wanted to be Batman since I was a little kid, but I've never had the billions required to hire Morgan Freeman to construct swollass para-military gear for me to wield an overwhelming advantage over ill-financed and poorly equipped common criminals. So, I'm going to have to settle for projecting my dreams onto my future offspring. Step one: Strap Mattel's Wayne Tech Mega Cape on him from the day he can walk. The wings spring out with a single touch, instantly readying him to fly down a staircase and into the ER. $40, June. Health insurance sold separately. More »

speed racer

Speed Racer Race-A-Round Sound Helmet Has Us Saying "Vroom Vroom", Crashing Into Walls

Toy cars are fun, but when it comes to acting out our Speed Racer fantasies we want to feel like we're part of the action. Soon we can with the help of the Race-A-Round Sound Helmet. Moving the helmet in any direction triggers a variety of crashing and breaking sounds, and buttons on its side play phrases from the upcoming movie. Top it all off with the Mach 5 logo in the front, and we could see ourselves driving around with this every day. Now all we need is a car. The Race-A-Round costs $25 and arrives in March. [Mattel]

elmo

First Video of Elmo Live Singing and Dancing Shows He Got Skillz

Holy crap, I want this Elmo, and I don't even like Sesame Street. It makes Pleo look like a dumb hunk of plastic. The ways it moves and interacts is incredible—it tells stories, sings songs, dances and is simply the most expressive toy we've ever seen. It even yells out "Jazz Hands!" when he finish performing his newest rap hit, "Elmo's Gotta Get On Up." More information and videos after the jump.

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r/c

Tyco Tri-clops R/C Car, Gets You In Laser Sight Then Pelts You Mercilessly With Discs

Generally we try to be pretty skeptical of R/C cars, what with so many of them being completely worthless, but the Tri-clops is anything but. We got our hands on this little beast earlier today, and it literally attacked us. But we're getting ahead of ourselves, first off it has three arms complete with omni-directional wheels that allow it to strafe back and forth, and there's even a berserker mode which sends the Tri-clops into a frantic spin that terrorized Gizmodo HQ. But that was only the beginning.
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mattel

Mattel IM-Me: Safer Mobile Instant Messaging for Kids

Mattel wants parents to believe that its IM-Me mobile device will prevent bad people from IMing their children. It's comprised of two separate parts, a USB dongle with an attached RF antenna and the SideKick-like unit that kids use to communicate with their friends. Parents install the USB dongle into their computer through which kids then connect to the Internet. Kids will then be able to IM friends on their contacts list (presumably moderated by parents) so long as they're within range of the RF antenna. More »

home entertainment

Mattel Making Hybrid Video Game/Card Collecting System

Aimed at kids too old for "plug & play" games, but not yet ready for mature content and expense of high-end video game consoles", the HyperScan system merges console gaming with a collectable card game. These kids, probably around age 5-10, can scan cards into the system to modify their characters depending on the traits of the cards. More »