Rumor: "iAd" Mobile Advertising Platform Is Apple's Next Big Thing

MediaPost reports that Apple's next next big thing, after iPads invade the world next weekend, will be iAd, a mobile advertising platform to be debuted April 7. Coffee dates and patent suits aside, this could be the true Apple-Google battleground. » 3/27/10 10:04am 3/27/10 10:04am

A Hint at Apple's Mobile Advertising Plans (Location, Location,…

A small, but interesting note: Apple's published an "App Store Tip" for developers that it'll reject apps which "use location-based information primarily to enable mobile advertisers to deliver targeted ads based on a user's location." It's not to protect you. » 2/04/10 2:47pm 2/04/10 2:47pm