New Balance Adopts 3D Printing To Create Hyper-Customized Track Shoes

As 3D printing technology matures, it's becoming useful for more than just making plastic weapons and trinkets. New Balance is the latest shoe manufacturer to use 3D printers to create footwear for professional athletes, highly customized to their specific needs and—more importantly—their feet. » 3/13/13 1:40pm 3/13/13 1:40pm