The Behind the Scenes Story of the Nike Air Mag, the McFly Jacket and…

The Nike Air Mag auction has wrapped up and has raised $5.6 million for the Michael J. Fox Foundation for Parkinson's Research ($11.2 if you count Sergey Brin's contributions). It was an absolutely worthy cause for the iconic shoe. » 9/20/11 11:20pm 9/20/11 11:20pm

Iron Man Nikes Light Up Like Tony Stark's Arc Reactor

Somewhere, in a market brimming with plastic arc reactors and cologne bottles, there is a gap just waiting to be exploited. Custom-sneakers people Diversitile seized that opportunity and will be selling these Iron Man Nikes very, very soon. » 5/31/10 10:00am 5/31/10 10:00am