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Chris Jacob
I recently purchased an Underarmour haw jacket for $300, and that thing is damn warm, but surprisingly light. It has a pass through for pmp's (doesn't specify iPod), and is pretty comfy. If you're not fond of longer coats then stay away, but it sure is nice to have when it's windy and biting cold. The price of this thing is not that bad really. NorthFace stuff usually lasts a long time, so you get your money's worth out of it.
Dr. Evil Genius is eagerly anticipating the Year of the Black Rainbow was starred
Dr. Evil Genius is eagerly anticipating the Year of the Black Rainbow was unstarred
@Horusz: Not much in way of fashion (not much I own is), but it's damn warm, breathes well, and keeps an iPod steady during exercise. Only drawback is that getting the damn thing out and doing anything with it is a pain in the ass.
Yeah I've never really understood the pricing scheme of outdoor wear in general.
Seems the more esoteric the more expensive too. I've always liked Arc'Teryx too but you pay that much for a simple soft shell from them and I've never thought they had the "brand awareness" to get away with that.
All I was getting at that as far as build quality, material, etc they seem about on the same level as any other outerwear company yet Arc'Teryx costs about 2x-3x as much. I understand some of that when there is a "brand awareness" there like with nike, apple, or even north face but not with something where there isn't any of that.
It seems the opposite of what I'm used to.
Usually you tend to move up in price when it gets increasingly well know. It always seemed like outerwear in general was the opposite. North face which is more well known seems cheaper than a Arc'Teryx or a Mountain Hardware which aren't as well know. Just odd.
@tande04: Ah, ok. It's simple. High end brands aren't sold at Macy's or Dick's or the like. Your average shopper isn't going to go to a specialty store to pick up a winter jacket for walking around. North Face is sold everywhere and gained that brand recognition through the Denali which everyone in college had. Arc'Teryx and Mountain Hardware are geared towards people that actually use it in the elements and you get what you pay for.
And speaking from experience the build quality of Arc'Teryx blows North Face away. My jacket is bomb proof and my Bora backpack is the best I've ever owned hands down.
How do you know that the 38% increase is attributable to this campaign? I bought some of their stuff recently and never even heard of these advertisements.
@Hello Mister Walrus: did you buy enough stuff to account for a 38% increase in profits? Yes, you might not be a regular customer of TNF, but I'm sure lots of "non-regulars" buy throughout the year, so on average, you just kept the average at an average level.
@Hello Mister Walrus: Well, I'd imagine any increase is due to some sort of campaign, and this is the only campaign that I know of right now, although I didn't know about it before this... so really, assuming this is their only campaign, then the 38% makes sense? I dunno. I'm sure some secret source has the real numbers somewhere.
They forgot "The Vine", it can be used as rope/string to make anything from nets to rope, and it has a 100x functionality multiplier when used with any other of the products.
12/15/09
[www.underarmour.com]
12/15/09
TNF products are products you won't have to buy again for a long time after purchase.
12/15/09
12/15/09
[www.rei.com]
12/15/09
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12/15/09
Seems the more esoteric the more expensive too. I've always liked Arc'Teryx too but you pay that much for a simple soft shell from them and I've never thought they had the "brand awareness" to get away with that.
12/15/09
12/15/09
All I was getting at that as far as build quality, material, etc they seem about on the same level as any other outerwear company yet Arc'Teryx costs about 2x-3x as much. I understand some of that when there is a "brand awareness" there like with nike, apple, or even north face but not with something where there isn't any of that.
It seems the opposite of what I'm used to.
Usually you tend to move up in price when it gets increasingly well know. It always seemed like outerwear in general was the opposite. North face which is more well known seems cheaper than a Arc'Teryx or a Mountain Hardware which aren't as well know. Just odd.
12/15/09
And speaking from experience the build quality of Arc'Teryx blows North Face away. My jacket is bomb proof and my Bora backpack is the best I've ever owned hands down.
10/08/09
10/08/09
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10/08/09
While I like the North Face, their recent lawsuit against the South Butt has made me sour to them.
10/08/09
10/08/09